Business Brief:
AsertaLoans serves Texas and Florida, It was founded to simplify homebuying with ultra-low rates. With them, you only need to complete one application. They check with all their lending partners to secure the lowest rate for you.
Their aim is to guide you through the home-buying process, ensuring you choose the best mortgage program. You can benefit from their expertise in residential and commercial lending and experience our dedicated service firsthand.
Problem Statement:
AsertaLoans's performance was being impacted by slow loading speed.
Slow website loading speed impacts user experience, sales, and brand recognition. AsertaLoans, renowned for its customer service, struggled to expand its consumer base due to this issue.
Despite their brand recognition, the site's slow loading speed was a barrier. They partnered with us to identify and resolve the issues causing delays, aiming to enhance their website's performance and attract more customers.
Solution Offered:
Optimizing Whole Website Speed Using Website Speedy Tool.
After receiving the project, we examined their entire website to identify the main reasons for its slow loading speed and poor performance. We improved the site's images, as large, uncompressed images can slow down the site. We used our speed optimization tool, Website Speedy, a software that enhances loading speed by resolving render blocking and other issues.
Website Speedy reduced HTTP requests, compressed CSS and JavaScript files, and fixed render blocking problems. It's designed with the latest technology to pinpoint and enhance specific site issues quickly.
Deliverables
- Core Web Vitals
- Lazy Loading
- Page Speed
- Mobile Optimization